All tagged author advertising
A year ago, I published a passion project called The Ghostwriter. It was a story that was begging to be told, but one I didn't think would appeal to my followers.
My audience had been built on sexy romance novels, and I didn't think ANY of them would be interested in a trigger-loaded, emotional suspense about a terminally ill author hiding a secret.
I spent $2400 on Google Ads for my June release - and you won't believe the results.....
If you've missed me screaming at the top of my lungs about how important your newsletter is, let me shout it at you one more time: IT'S HUGE! But... it's sometimes hard to convince readers to share their coveted email address. So... what then?